Stop Branding Them and Brand Yourself

Brand names are the first step to building a presence online. This is what new marketers need to focus on first. Pushing products and programs from the beginning is a critical mistake that many people seem to make. You want to build up some credibility first. Try not to come off as a opportunity pusher. This is someone who joins a program selling product after product claiming that it is the next big thing. You're campaigning a companies qualities, not your own.

Here is a real world example. Take any pro athlete or movie star that we see on TV, they are pushing everything from cell phones to underwear. People are swarming to the stores and buying these things just because their favorite player has a pair or uses the product. They do this not because those golf balls are the best, or those are the most comfortable boxers. They swarm to the stores and get those items because they admire and have a feeling a trust when it comes to their favorite actor or athlete. Those players and ball players have built strong brands. There names alone hold strength and value. You have the same ability to do so. If you brand yourself first and develop a feeling of trust and provide value, you can get out here and sell anything. Look for a targeted area you want to focus on. It is much easier to appeal and attract people with things that you already have knowledge of and are interested in. Your goal is to gain trust and let people know that you only supply things that are of value.

Get yourself together first. Build up your brand name and then start to introduce products later. When you have established your brand, people will buy the things that you believe are worth their time and money. You do not want to take them to places you have never been. Provide them with products or opportunities that are good and you would actually use. It can be computer supplies, maybe its studio equipment. Whatever the targeted market is, become an expert in it. Take the role of authority and provide them with the right products.

The Hopi and Their Jewelry

Hopi Silver Overlay Jewelry

The jewelry of the Hopi has a style distinct from that of the other Native Americans. The Hopi are known for the use of silver overlay, which utilizes a technique of fusing two layers of silver. The eye-catching and often elaborate design is on the top layer, while the bottom layers serves as a base.

It was not so long ago that the Hopi developed this technique. In fact the Hopi were not much into the making of silver. In their relative isolation on the northeastern Arizona high plains, or mesas, they were somewhat firewalled (so to speak) against external influences. Even their interaction with other Native Americans was limited.

Silversmithing of Native Americans

So while the Navajo learned and developed their silversmithing skills, a technique brought to the south-west of the American continent by the Spaniards, and which was then taken up by the Zuni, the Hopi were still practicing their own artistic heritage based on weaving and pottery. They were also adept at the making of kachina dolls, for which they deservedly remain renowned.

Time, of course, would not stand still, and even reliably isolated communities began to open up. Trading and commerce grew and the Hopi through their interaction with the Zuni exposed them to the craft of silver jewelry, at which the Zuni were now skilled. Lanyade, a Zuni, learned his silversmithing from the Navajo, and began to sell his silver jewelry. He travelled among the Hopi and Sikyatala became his student in 1898.

Sikyatala

Sikyatala is credited to be the first Hopi silversmith. It is reported that while Lanyade was at the Hopi reservation for four months, making and selling his silver jewelry pieces, Sikyatala was studiously observing and learning from the master at close range.

Sikyatala then began to use the technique of making silver jewelry. Other Hopi also began to follow and emulate the work of Sikyatala. In time the Hopi developed their own style, that of using overlay silver.

Hopi Silversmiths Paul Saufie and Fred Kabote

This technique did not so much evolve as was created by the Hopi silversmiths Paul Saufkie and Fred Kabote who were involved in a program at the Museum of Northern Arizona in 1938. After World War II the Hopi Guild was formed to encourage a program of silversmith training .

The designs of the silver overlay jewelry of the Hopi were also unique in that they adapted designs from the old broken pottery pieces of the 15th and 16th centuries. New motifs were also incorporated by the Hopi Guild, including kachina symbols.

The cross-currents in Native American jewelry nowdays mean that there are cross-influences as well. And different styles from the different currents may well find themselves evident in any piece of modern American Native jewelry.

But the fascinating development of Native American silversmiths and their crafts, in their different streams of artistic design, does not entirely obscure the original creativity. The silver overlay technique was the creation of the Hopi, even if it may now be employed by others.

Michael Kabotie

In ending, it may be noted that the work of Fred Kabote was continued by his son Michael Kabote (also spelled 'Kabotie'). Michael Kabotie recently passed away at the age of 67. He was a trail-blazer in the Native American fine arts movement, both as a Hopi artist and jeweler. His paintings were well-received, depicting traditional Hopi life. For a number of years, he also tapped the Hopi overlay technique at the Idyllwild Arts program in Southern California.

Points To Consider With Cheap Auto Insurance

The word "cheap" means different things to different people, so the first thing you will want to do is to define what "cheap" means in your vocabulary. If it means that you want the bottom line lowest of the low prices to get cheap auto insurance, and the only thing you are concerned about is what the policy costs, then this may not be for you. But if you are looking for the best value to get the most bang for the bucks, then there are multiple places, online and offline, where you can find cheap auto insurance.

You need to understand that not all auto insurance policices are done the same way. The standard policy from one insurance carrier is significantly different than the standard policy from another insurance provider. You also need to know that whatever you get, everything comes at a cost, and sometimes if you do not pay that cost up front, you will pay it later, and there is no getting around that.

For example, the reason you are carrying cheap auto insurance is because you need the coverage, either for peace of mind or to comply with your state laws, but what happens when you get into an accident? If you have a good policy, then things are taken care of with minimal effort on your part. However, with some of the cheap auto insurance policies that are available out there, getting the insurance company to pay on a claim is going to take significant time and effort on your part. If you value your time at all, sometimes think about it and attach an hourly rate to it, you will realize that after factoring in the personal time you had to spend on getting them to cover a claim, you have not saved any money at all . In fact, you paid MORE for it!

Auto insurance policy coverage is not an exact science. First of all, you have the deductible, and the amount of the deductible could be different for the various kinds of coverage. For example, you may have it set up for $ 500 deductible on collision, but a $ 1500 deductible on comprehension or fire. The deductible amount has a drastic impact on the rate that you pay, and is the amount that you will pay out of your own pocket before the insurance company pays anything. To give an example, let's say you have $ 500 deductible on collision and you get into a minor fender bender, but the estimate to repair only comes to $ 400. The insurance company will not pay anything on that, since it is less than your deductible, and in fact, that is a case where you probably do not even want to tell your insurance company about it.

There are also differences in liability. For example, if you get into an accident where the other person sustains various severe flaws. It is not unusual these days for hospital costs to go well into six figures or more. If the ceiling on your liability insurance is only $ 200,000 you could be in deep sneakers in a case like this, so be sure to check out liability limitations as well.

Shopping for cheap auto insurance is not wrong, that is a sign of a frugal shopper and is a good trait. But you need to understand what the tradeoffs are. If you are going to have insurance at all, you obviously do not want to pay more than you need to, but make sure you are getting the coverage that you think you are getting.

Traveling With a Toddler – 5 Tips to Keep You Sane!

Traveling can be taxing and difficult on its own, nonetheless, traveling with a toddler. In order to ensure a good, fun, and happy trip, here are a few helpful tips!

1. Bring A Special Bag

My daughter is currently obsessed with Dora and Diego. So in preparation for a recent trip, we purchased a Diego backpack for all of her toys. Not only was my daughter thrilled with the backpack, but she was also able to wear it while traveling, so freeing my hands for something else!

2. Pack Lots of Toys and Drawing Supplies

Being prepared is the key for pleasant travels. You can never have enough books, coloring books, crayons, stickers or toys for a toddler. To make sure that it's really special and new, start buying supplies in advance. That way there is extra excitation and eagerness to read a new book or use new crayons. A great place to find inexpensive and small items is the Dollar Store.

3. Bring the Favorites

A great tip I learned from a season mom is to start putting away favorite toys before a trip and then re-introduce while traveling. Not only are the kids excited to see the toy, but you already know they will happily play with it!

4. Do not Forget The Snacks

Food and drinks are always a necessity while traveling. Juice boxes and goldfish are an essential; however, bringing new items may also work. Try making trail mix and have two bags … one for the trip there and one for the way home. And be prepared, if you are flying, security may seize your opened containers. I found that they allowed my daughter's sippy cup with juice, but that might not be the case at all airports. Bottom line, have a "plan B" in place!

5. Maintaining A Schedule

Although you're on vacation, following your typical schedule and routine can be comforting to a toddler. If your child is use to taking a daily nap, do everything in your power to maintain that schedule. Otherwise, you could be vacationing with a cranky and unpleasant child … which is not relaxing or fun!

Traveling with a toddler can be lots of fun, but be sure to plan ahead. Be prepared and expect the unexpected! If you can roll with the punches, everyone is sure to have a great time!